Rush Olson
Rush Olson has spent two decades directing creative efforts for sports teams and broadcasters. When not writing his Sports Rush blog for the Weekly, he creates television programs, ad campaigns, content marketing, and related creative projects for sports entities and more through Rush Olson Creative & Sports, Mint Farm Films, and FourNine Productions.
Sports Rush: Food and Football
Would it seem stereotypical to assume tackles, guards, and centers should really love an event that revolves around food?
New Dallas Cowboys center/guard Joe Looney...
Sports Rush: My Mother’s Basketball
The WNBA’s Dallas Wings want you to know this is not your mother’s basketball game.
“My style of play is to get a lot of...
Sports Rush: Sowing Dreams
It’s one thing to break new ground. It’s another to continue to plow it, plant seeds in it, and nurture it year after year.
Last...
Sports Rush: NASCAR is Semi-Serious Business
Sports are supposed to be fun, but since the aim is to win, a competitor also has to take certain aspects of them seriously...
Playing to the Crowd: Thoughts on “Director’s Cut” by Adam Rifkin and Penn Jillette
Director Adam Rifkin and writer/performer Penn Jillette needed their film "Director's Cut" to be more than a movie. In fact, they needed it to...
Sports Rush: Pig Out at The Ballgame
This is not your father’s ballpark brat, although you may want to bring Pops along to help you eat it.
We refer to a new...
Sports Rush: Fort Worth Gets Into The Game
Last week, the Fort Worth Convention and Visitors Bureau (CVB) announced it had formed a sports marketing department. The focus will be promoting the...
Sports Rush: Bernie Ball
There’s a race going on, one that generates more attention than even the biggest Olympic 100-meter dash or New York Marathon. A few finalists...
Sports Rush: Sponsoring Sharapova?
For years, Maria Sharapova’s sponsors had a pretty easy decision to make about whether she made a good spokeswoman for their products. The tennis...
Sports Rush: The Spicy Sport
Food and sport have a symbiotic relationship. We love to combine vittles with victories. The marriage of a hot dog and a ballgame let...
