When Macy Moore and Matt Hill opened HopFusion Ale Works in 2016, they did so under a production brewery license. The brewers assumed that with the explosive popularity of craft beer, Texas legislators would allow breweries to sell beer to-go as most states do. They waited. And waited.

By November 2018, the duo decided that switching to a brewpub license would allow them to better serve their customers. Under Texas law, brewpubs can sell beer to-go.

“In our DNA, we are a brewery,” Moore said. “We always expected that law would change. When it didn’t, we said, ‘Let’s just go brewpub.’ It cost a lot of money. We had to redo permits in the state, county, and city level.”

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Even with the recent loosening of production brewery laws, HopFusion still benefits from being able to sell an unlimited amount of beer to-go. Moore showed me HopFusion’s new 20-liter kegs.

These nifty plastic kegs are recyclable.

“We get these from Europe,” he said. “It’s close in size to a slim keg. There’s no deposit required. It’s totally recyclable. You can keep it in the kegerator for a month or more if you want to.”

We brought in artist Jay Wilkinson to demonstrate the three-step process involved in #Hop2Go.

Step 1: Approach the #Hop2Go table. Bring an empty growler if you have one.

Step 2: Exchange money for beer. 
Step 3: Enjoy your new beer purchase. 

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On Tap this Week:

Happy Hour(s) at The Hop

From HopFusion: Every Tuesday is Happy Hour at The Hop with all full pours for $3 and flights for $8! Everything brewed 40ft from the taps, right here in the heart of the Near Southside.